Evans Cycles, the UK’s No1 cycle retailer, has unveiled its RideIt!
cycle programme for 2013. RideIt! is a series of organised
mountain bike and sportive events which take place twice a
month at various stunning locations across the UK. RideIt! series,
now in its 5th year has created rides for beginners through to
more experienced riders and was initially designed as an fun,
affordable and accessible programme to encourage cyclist of all
abilities to get out and ride and enjoy the outdoors.
With the rise in cycling over recent years the RideIt! Sportive
events experience early season sell-out. The events take place
on weekends at some of Britain’s most picturesque locations
including, Brighton, the Cotswolds, the Peak District and the
Pennines, with the mountain bike events taking place on
the Saturday and the sportive events on the Sunday at each
There are three or four marked routes to choose from at each of
the events of varying difficulties:
Sportive Fun Route
A great introduction to road riding with minimal climbing.
A fantastic event for the whole family.
Sportive Short Route
A leisurely ride for regular casual bike riders. Hybrids and
mountain bikes also welcome.
Sportive Medium Route
Excellent workout for more experienced riders and a great way to
work up to longer distances.
Sportive Long Route
A challenging ride for experienced cyclists designed to test your
fitness and stamina.
Mountain Bike Short Route
A great ride for first time mountain bike riders or those looking to
improve their fitness. The route involves some challenging terrain
and should usually take no more than two hours. Riders will be
able to ride most of the course however beginners may need to
dismount and walk their bike through some challenging sections.
Mountain Bike Medium Route
The most popular route taking between three to five hours the
medium route is designed to challenge riders with off-road
experience and good level of fitness.
Mountain Bike Long Route
Similar to the Medium route but with an added five -eight
miles for those who want to spend longer riding in the British